How it works — moonfrank

Start with the Website Roadmap

WEEK 1 · $1K

A 7-day sprint where I audit your site and map your competitors, then we run two live workshops together. You leave with three deliverables: Website Blueprint, Implementation Plan, and Homepage Concept.

Questionnaire and competitor visual mapping

Align message and structure

I'll present 2–3 message + structure directions based on our convos. We workshop them together in async Slack threads until one clicks.

Bring it to life visually

With messaging locked, I create page layouts and visual direction in Figma. You'll see everything as clickable prototypes.

Ready-to-build handoff

Your developer gets organized Figma files and a Loom walkthrough from me for how it should work.

Step-by-step Loom demo for smooth handoff

Will this work for you?

I work best with

Founders who are open to experiment and learn new things Teams who are comfortable collaborating Leaders who welcome an outsider's view to spot blind spots Companies clear on who they serve and what they offer

Less of a fit if

—You prefer a hands-off, "just make it look good" approach —You expect immediate results without collaboration or iteration

PAST CLIENTS IN SEO consultingSales trainingApp developmentInsuranceHealth & wellnessOpen scienceNon-profitsSaaS

"We've worked together on several projects and been happy with every one — and more importantly, Kat's work has made a difference in our engagement goals, SEO rankings, and bottom line sales."

ED WEINBERGSEO STRATEGIST, STOCKS TO TRADE

Work with me

$5k–10k For teams, depending on scope.

Get in touch →

Tell me what you're working on. I'll reply within two days.